Hello from Toronto!
I’m Brynne Kennedy, a Product Design Leader who builds clarity out of complexity. I lead the design of AI workflows, enterprise systems, and ecommerce solutions for global partners like Amazon, turning ambiguous problems into award-winning products.
Outside of work you'll find me chasing fly balls at first base, catching live music, or geeking out on science and psychology.
Featured Work
Where I Add Value
0–1 Product Specialist
I take ideas from early concept to shipped product. I've done this for 8+ products. I’m comfortable working without clear requirements, defining what should exist, and figuring out how to build it with product and engineering.
Strategic Systems Thinking
I design with the full system in mind. Whether it’s 4 core products in an AR ecosystem or a double-sided platform, I design the underlying logic so the whole suite works as one system rather than a bunch of disconnected parts.
Cross-Functional Leadership
I work closely with data science, product and engineering to move ideas forward. I ask questions, challenge assumptions, and stay involved through delivery to make sure the work is strong all the way through to launch.
AI & Emerging Tech
I’ve been leading the design of AI-driven products since 2020. I champion tools like Claude and Cursor to explore ideas, prototype quickly, and support the design process without relying on them to do the thinking.
Design Quality & Craft
I care about how things work and how they feel. I focus on clarity, interaction, and detail so the experience is seamless, intuitive, and accessible to the people using it.
Strategy & Problem Framing
I help define the problem before jumping to solutions. I work with teams to understand what matters, what’s worth building, and how to focus effort where it will have the most impact.
Kind Words From Colleagues & Clients
Founder & CEO
"Beyond her design expertise, Brynne excels in collaboration. She works seamlessly with engineers to refine designs and properly address edge cases. Under pressure, she remains focused and delivers high-quality results. Her leadership style fosters a positive and productive team environment, and it’s clear that her team members enjoy working with her."
Brynne Reported to Max 2021-2023
CEO and Strategic Consultant
"She worked directly... to create the most simple and accessible administrator experience I’ve ever seen in a learning technology application. I appreciated her ability to create a modern design that met my high expectations aligned with web content accessibility guidelines (WCAG)."
Brynne's Client 2024-Current
Chief Technology Officer
"Her growth as a Product designer has been complimented by her growth as a leader... always considering the end-user and the challenges and barriers that they will face. She extends her value by searching out features and functionality... essential to the user’s experience and keep a product competitive."
Working Together 2020 to Current
Co-founder, CTO
Cellsbin (Former Apple)
"Brynne is a true UX/UI leader who understands the ‘science’ behind design beyond just best practices. She thrives in fast-paced environments, collaborating from day one to shape products from the ground up. Her ability to collaborate, adapt, and drive innovation makes her an invaluable asset to any team. I hope to work with her again someday soon!"
Worked Together 2021-2023
Lead Product Designer
"Brynne is one of the best design managers I’ve worked with, an exceptional UX designer and a thoughtful leader who challenges teams to think critically and push designs to be their best. More than just a design leader, Brynne creates a supportive and collaborative environment where teams feel valued, balanced, and inspired to do their best work."
Reported to Brynne 2022-2024
Senior Product Designer
"Brynne stands out for her high level of empathy, personable nature, and unique ability to inspire her team... With an innate talent for decision-making... her commitment to orienting and fostering the growth of team members is truly commendable."
Reported to Brynne 2023-2024